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Monday, 03 November 2014 00:00

Out of the Darkness: AnzoUSA

Written by
Last year was a momentous year for AnzoUSA, an aftermarket lighting company with more than 30 years of experience.

Not only did they introduce numerous “award-winning” products and innovative technology, but they also recognized the “significant value and strength of the Jeep owner,” describes national account manager Bee Thao. Currently offering more than 25 Jeep-specific aftermarket projector headlights and LED taillights - including a superior line of high-output HID and LED off-road lights that the Jeep audience has tested and embraced – AnzoUSA decided to build their first company vehicle after participating and exhibiting at numerous Jeep-oriented events, especially inspired by all the fun at the Jeep Easter Safari in Moab, UT.

“We were very mindful of the conditions Jeep owners would experience while on the road to a soccer game or on the dusty trails of Moab. We immediately recognized the Jeep Wrangler JK as the perfect test vehicle for both AnzoUSA products and the Jeep audience,” Thao explains. “As we drove by the Freshman Run [one of the many different trail runs at the Jeep Easter Safari that are rated on experience or difficulty], we witnessed at least 100 Jeeps in line and the majority were JKs with children securely snuggled in car seats in the back. We concluded from this that families are now enjoying the trails of Moab in this family-sized, off-road vehicle together.”

For their JK build, the AnzoUSA team envisioned a project that everyone could afford and replicate themselves without being over the top and “all in your face.” Knowing they wanted quality products that were in reach for every buyer, they sought the help of fellow aftermarket parts manufacturers who also created reliable and proven trail-worthy products.

To enhance its already durable exterior, Body Armor 4x4 front and rear bumpers, cargo top and rear swing arm tire carrier were added, while Bushwacker fender flares were included to accommodate the larger and wider tires. A Teraflex lift kit raised the JK 4”, while a meaty set of Nitto Trail Grappler M/T 37x12.50R17LT tires with Black Rhino Rockwell 17x9 wheels provided the proper footing for on-and off-road trails. AnzoUSA’s 6” LED Rugged Vision Hi-intensity 3W LED off-road lights were also integrated into a RBP Grille and an Amp Research rear step allows for easy access to the lifted Jeep. A Magnaflow exhaust improves performance and lets it growl out on dirt adventures, while a Replay XD external action camera was mounted to capture all the off-road excursions.

But the highlight of the build, of course, is their LED off-road lighting system. “We just installed our 52” Rugged Vision Hi-intensity 3W LED off-road light attached to our Jeep JK bracket, as well as smaller LED off-road lights around the Jeep,” Thao says. “The build also features our new rear facing LED headlights.

The AnzoUSA Jeep Wrangler JK made its debut at the 2013 SEMA Show as the featured display vehicle in their booth and they’ve set their calendar to include all of the major Jeep events for 2014 - from Easter week in Moab to King of the Hammers in Johnson Valley, CA, Jeep Beach in Daytona, FL and to all of the Jeep Jamboree events. “There wasn’t an area the Jeep couldn’t tackle with ease, even passing through streams there wasn’t any hesitation. The whole team here at AnzoUSA is excited and ready to showcase this build and proudly display our superior lighting products on this ultimate family-sized, off-road vehicle. It may be our first build, but it’s certainly not our last!”

Specs : 2013 Jeep Wrangler Rubicon
• 3.6-liter Penstar V6 engine w/ sequential multiport fuel injection, rated at 285 horsepower and 260 lb-ft of torque bought from Moss Brothers of San Bernardino
• Odyssey Battery
• Superchips ECU programmer
• Edge ECU management

• Body Armor 4x4 front bumper, rear bumper, cargo top, rear tire swing arm
• Spod auxiliary switch kit
• K&N air intake
• Amp Research rear step and fuel cover
• Bushwacker fender flares
• Replay XD external action cameras
• Teraflex lift kit
• Monster Hooks Inc. rear tow hook
• Trail FX winch and rear tow mount
• Magnaflow exhaust
• RBP Grilles w/ integrated Anzo LED off-road lights
• Factor 55 ProLink shackle mount

• 17x9 Black Rhino wheels
• 37x12.50R17LT Nitto Trail Grappler M/T tires

• Katzkin Ausie black leather front and rear seats
• Viair onboard air compressor

Sources: AnzoUSA x Body Armor 4x4x Spod x Trail Fx x Teraflex x Replay XD x Bushwacker x Amp Research x Viair Corporation x Monster Hooks Inc.x Black Rhino Wheels x Nitto x K&N x Odyssey Batteries x Magnaflow x Katzkin x RBP Grilles x Factor 55